As more users are getting comfortable with free apps, developers have to implement tactics to earn revenue within the app. For example, you can influence the user’s behavior for more ad impressions, in-app purchases, or subscriptions. App monetization is a technique...
Mobile applications have become a ubiquitous part of our lives, and promoting them effectively is crucial for success in today’s highly competitive market. Here are some strategies to consider for promoting your mobile app. Boosting Natural Discoverability with...
Any measurement that you make without any knowledge of the uncertainty is meaningless. Walter Lewin, MIT One of the key questions that we get asked is – what variables should we monitor and the frequency. I think that the PlayStore console throws a lot of data...
Apple search Ad is a marketing channel that helps people discover your app. All your hard work has got you among the top-ranking apps in the app store. You have a praiseworthy user base, and the organic app traffic seems to be increasing. Congratulations on this...
Apple launched the new iOS 15 in June 2021. This new exciting operating system offers app developers a range of latest iOS features and updates. In-app Latest iOS Features In-app events was the first of the three new features of iOS that was released in October 2021....
Among the many updates shared by Google Play, the updates that can influence app user acquisition and enhance app optimizations are more important for the app developers and marketers. Learn latest Google Play updates To Boost your app growth. These updates include...
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