Amazon is one of the largest ecommerce retailers in the world. So, if you are thinking about starting your own business this year or want to know which products sell the best, then you are in the right place. So, without further ado, let’s check out some of the Amazon search keywords and best-setting products!
Top 100 Trending Amazon Products Globally
Here are the top searches in Amazon across the globe.
| Rank | Amazon Keyword | Amazon Search Volume |
| 1 | Nintendo Switch | 3,150,000 |
| 2 | Laptop | 2,460,000 |
| 3 | SSD | 2,300,000 |
| 4 | PS4 | 1,770,000 |
| 5 | Kindle | 1,740,000 |
| 6 | AirPods | 1,690,000 |
| 7 | iPad | 1,650,000 |
| 8 | Tablet | 1,440,000 |
| 9 | Alexa | 1,400,000 |
| 10 | Headphones | 1,380,000 |
| 11 | iPhone | 1,360,000 |
| 12 | Lego | 1,290,000 |
| 13 | Switch | 1,230,000 |
| 14 | Fitbit | 1,150,000 |
| 15 | TV | 1,120,000 |
| 16 | Monitor | 983,000 |
| 17 | Apple Watch | 74,000 |
| 18 | Wireless Earbuds | 844,000 |
| 19 | iPhone 7 | 826,000 |
| 20 | Fire Stick | 817,000 |
| 21 | Bluetooth Headphones | 808,000 |
| 22 | iPhone X | 787,000 |
| 23 | iPhone XR | 738,000 |
| 24 | iPhone 8 | 736,000 |
| 25 | Micro SD Card | 719,000 |
| 26 | Gaming Chair | 715,000 |
| 27 | Echo Dot | 706,000 |
| 28 | Air Fryer | 699,000 |
| 29 | Mouse | 695,000 |
| 30 | Smart Watch | 669,000 |
| 31 | PS4 Controller | 647,000 |
| 32 | External Hard Drive | 643,000 |
| 33 | Water Bottle | 641,000 |
| 34 | Instant Pot | 631,000 |
| 35 | Roku | 624,000 |
| 36 | Keyboard | 624,000 |
| 37 | Chromebook | 623,000 |
| 38 | Echo | 597,000 |
| 39 | Gaming Mouse | 596,000 |
| 40 | Backpack | 583,000 |
| 41 | Earbuds | 580,000 |
| 42 | Shoes | 577,000 |
| 43 | Gaming PC | 569,000 |
| 44 | PlayStation 4 | 557,000 |
| 45 | Wireless Mouse | 552,000 |
| 46 | Desk | 552,000 |
| 47 | Power Bank | 551,000 |
| 48 | Office Chair | 550,000 |
| 49 | Notebook | 549,000 |
| 50 | Xbox One | 542,000 |
| 51 | Printer | 534,000 |
| 52 | Earphones | 532,000 |
| 53 | Mouse Pad | 531,000 |
| 54 | Gaming Laptop | 530,000 |
| 55 | HDMI Cable | 523,000 |
| 56 | Wireless Headphones | 523,000 |
| 57 | Chromecast | 521,000 |
| 58 | Nintendo Switch Games | 499,000 |
| 59 | SD Card | 495,000 |
| 60 | Drone | 495,000 |
| 61 | Xbox One Controller | 493,000 |
| 62 | Books | 487,000 |
| 63 | PS4 Games | 487,000 |
| 64 | Camera | 484,000 |
| 65 | Ring Doorbell | 477,000 |
| 66 | iPad Pro | 474,000 |
| 67 | Laptops | 467,000 |
| 68 | Lego Star Wars | 462,000 |
| 69 | Weighted Blanket | 457,000 |
| 70 | Microwave | 455,000 |
| 71 | Bluetooth Earbuds | 453,000 |
| 72 | Blender | 442,000 |
| 73 | Coffee | 441,000 |
| 74 | Projector | 441,000 |
| 75 | Vans | 440,000 |
| 76 | Bluetooth Speakers | 435,000 |
| 77 | USB Hub | 430,000 |
| 78 | Fan | 427,000 |
| 79 | Gaming Headset | 424,000 |
| 80 | Ring | 423,000 |
| 81 | iPhone Charger | 421,000 |
| 82 | Headset | 420,000 |
| 83 | Kindle Fire | 418,000 |
| 84 | Watch | 415,000 |
| 85 | Macbook Pro | 413,000 |
| 86 | Xbox One X | 409,000 |
| 87 | Hydro Flask | 407,000 |
| 88 | Bluetooth Speaker | 406,000 |
| 89 | Dash Cam | 404,000 |
| 90 | CBD Oil | 400,000 |
| 91 | USB C Cable | 395,000 |
| 92 | Yoga Mat | 394,000 |
| 93 | Vacuum Cleaner | 391,000 |
| 94 | Mattress | 382,000 |
| 95 | Shower Curtain | 382,000 |
| 96 | Pop Socket | 379,000 |
| 97 | Smart TV | 379,000 |
| 98 | Protein Powder | 378,000 |
| 99 | Hard Drive | 375,000 |
| 100 | MP3 Player | 374,000 |
Therefore, most of the top searched Amazon items globally are tech products such as headphones, laptops, mouse and phones. This list also comprises many mainstream or everyday use products which essentially does not fall in the trending products list.
Top Keyword Searches by Category in Amazon
Now, let’s check out some of the most popular searches in different categories:
| Product Category | Products |
| Kitchen Appliance | Air Fryer |
| Pet Product | Dog Bed |
| Clothing/Apparel | Women’s Tops |
| Footwear | Crocs |
| Skin Care Product | Sunscreen |
| Bag | JanSport Backpack |
| Game | Nintendo Switch Games |
| Electronics | Laptop |
| Earbuds | AirPods |
| Smartwatch | Fitbit |
| Hair Care Product | Hair Dryer |
| Medical Device | Blood Pressure Monitor |
| Vitamin/Supplement | Magnesium |
| Medicine | Zyrtec |
| Beverage | Coffee |
| Laundry Product | Tide Pods |
| Toy | Lego |
| Doorbell | Ring Doorbell |
| Streaming Device | Fire Stick |
| Gift Cards | Amazon Gift Card |
Most Searched Items on Amazon India
Amazon, a leading eCommerce platform in India, ranks as the country’s most visited online marketplace. Sellers on Amazon can benefit from its extensive service provider network, facilitating sales, fulfillment, and post-sales support nationwide.
The platform offers a wide range of products for online sellers. You can keep an eye on the “Amazon Bestsellers” section which is updated hourly with frequently purchased or trending items. This section categorizes products by department, allowing users to choose the most suitable category and product.
It is advisable to monitor the best-selling category regularly, as seasonal or holiday-specific products may replace top sellers. For instance, during Diwali, items like lights and home furnishings may trend, whereas products like electronics and books maintain a consistent sales throughout the year. Keeping an eye on these trends can guide product selection for optimal sales and profitability.
Most Purchased Products on Amazon India
If you are wondering, what products sell the most in Amazon India, here is a detailed list of the categories along with some of the most popular products:
- Electronics
With a commanding 34% market share in India’s eCommerce landscape, electronics are the most search product on Amazon. This dynamic sector continuously introduces new products, including offerings from both renowned and private label brands, all experiencing robust demands. Some of the top 100 items on Amazon India in this category include:
- Voice-controlled home electronics
- Smartwatches
- Headphones
- Bluetooth speakers
- Monitors
- Wireless chargers
- Power banks
- Mobile and tablets
- Fitness equipment
- Camera
One of the trending items on Amazon is cameras and related photography gears. Some of the popular products in this list are:
- CCTV cameras
- Camera stands
- Baby monitoring cameras
- Portable lights
- Camera lenses
- Telescopes
- Binoculars
- Clothing and Jewelry
Fashion products have some of the most searches and sales in this eCommerce platform. From traditional jewelry to contemporary pieces for men and women are experiencing a growing interest. Unique offerings are key in this category because of tough competition. Popular products include:
- Fashion apparel for men and women
- Sarees
- Jewelry
- Sportswear for men and women
- Undergarments and swimwear
- Beauty and Personal Care Products
In response to a growing health-conscious and environmentally aware consumer base, beauty and personal care items witness surging popularity with some of the top most searches in this platform. This category encompassess a range of products, including:
- Skin care creams and lotions
- Makeup products
- Body lotions and fragrances
- Hair dryers
- Bathing products and accessories
- Sports
The sports category consists of a wide variety of indoor and outdoor fitness products. Keyword optimization and staying abreast of the market trends are essential for success in this competitive sector, offering promising profit margins:
- Outdoor and indoor sports gear
- Fitness equipment
- Apparel and accessories
- Trendy workout gadgets and accessories
- Home Entertainment
Amazon provides lucrative discounts on electronics and home entertainment systems, elevating a perpetual demand for these products. From music systems to amplifiers to projection screens, the allure of home entertainment continues to grow. Here are some of the most trending products on Amazon in this category:
- Televisions
- Speakers
- Home theaters
- AV receivers and amplifiers
- Home theaters
- Home Office Furniture
Furniture remains a steadfast sought-after category. Amazon’s extensive selection of home office furniture caters to varied preferences, offering an array of options:
- Chairs and workbenches
- Desks and workstations
- Tables
- Cabinets and cupboards
- Adjustable seats with PU lumbar pillows
- Fitness Equipment and Apparel
With a surge in self-care routines, the demand for fitness equipment and apparel continues to rise. As home workouts become increasingly popular, these products cater to personal fitness needs, suitable for various living spaces. Some of the most searched words in this category include:
- Treadmills
- Under desk elliptical cycle machines
- Resistance bands
- Jump ropes
- Dumbbells
- Exercise balls
- Aerobic training machines
- Exercise mats and gloves
- Cookery and Cutlery
Kitchen products and accessories remain high in demand on Amazon, catering to diverse culinary needs year-round. From cookbooks to utensils, search terms for Amazon kitchenware category are:
- Celebrity cookbooks
- Leading organic products
- Dining table napkins
- Theme-based cutlery
- Edible cutlery
- Books
Despite the rise of ebooks, physical books retain their popularity on Amazon, attracting avid readers with a wide array of genres. Some of the popular genres that consistently rank among the top sellers include:
- Self-help books
- Romance novels
- Mystery thrillers
- Science fiction classics
- Contemporary pulp fiction
Conclusion
Thus, from the list of the most popular searches, you can get an idea of the products or categories that are the most popular on Amazon. The top-selling products on Amazon are ever-evolving, yet the emphasis on value and quality remains constant. So, if you are starting your seller journey in this eCommerce platform, you need to perform thorough research, conduct keyword optimization, and provide superior customer service to thrive in this competitive marketplace.